{"id":6164,"date":"2013-05-18T15:31:11","date_gmt":"2013-05-18T20:31:11","guid":{"rendered":"http:\/\/www.melanierobertson-king.com\/wp02\/?p=6164"},"modified":"2013-05-18T15:40:08","modified_gmt":"2013-05-18T20:40:08","slug":"interview-with-vivian-zabel-founderowner-of-4rv-publishing","status":"publish","type":"post","link":"https:\/\/melanierobertson-king.com\/wp02\/?p=6164","title":{"rendered":"Interview with Vivian Zabel, Founder\/Owner of 4RV Publishing"},"content":{"rendered":"

Fellow 4RV author, Holly Jahangiri<\/a>, recently interviewed Vivian Zabel. They chatted about the company and the exciting PUSH It Forward<\/strong> Contest that Staples is running in support of small business.<\/p>\n

You can read Holly\u2019s interview below, or on her blog<\/strong> at this link<\/a>.<\/p>\n

Interview with Vivian Zabel by Holly Jahangiri.<\/em> (reprinted with kind permission)<\/p>\n

I recently chatted with my friend Vivian Zabel, founder of 4RV Publishing<\/a>, the company that published my first two children\u2019s books, Trockle<\/i><\/strong> and A Puppy, Not a Guppy<\/i><\/strong><\/em>.<\/p>\n

\u201cTell me a little bit about 4RV Publishing,\u201d I asked.<\/em><\/strong><\/p>\n

\u201c4RV Publishing came into being when as an author I realized that writing had few choices: a major publisher through an agent, subsidy publishing, self-publishing, or vanity presses. I wanted the opportunity for good writers to be able to have quality books published, traditionally. Authors also deserved to have a personal connection to the company that adopted their \u2018babies.\u2019\u201d Vivian smiled, knowing that\u2019s the number one reason I chose 4RV Publishing for Trockle<\/i><\/strong>, a story which I had written for my son and one that I did not want to sell all rights to or lose all creative say over.<\/p>\n

\u201cHow many books do you publish each year?\u201d<\/em><\/strong><\/p>\n

\u201cHow many we publish each year depends on several conditions: staff availability, funding needed, and what submissions are worth producing. In the less than six years we\u2019ve been in existence, we have published a total of 101 books, some of which are no longer under contract (we put a limit on the number of years we have publication rights). We have 26 more titles to prepare and publish this year. We\u2019ve had to close submissions for children\u2019s picture books until 2015, except for authors under contract or invited to submit, because our illustrators can only do so many books during a year.\u201d<\/p>\n

Staples <\/strong>is celebrating small businesses in May and they are awarding digital marketing prize packages each worth $50,000 to three small businesses as part of the Staples PUSH It Forward Contest. 4RV Publishing has entered this contest, and you can help! By voting every day for your favorite small business, you increase your odds of being randomly selected to win a $1,500 Staples Voter Prize Package.<\/p>\n

Voting ends May 31.<\/p>\n

Link to vote for 4RV Publishing: http:\/\/tinyurl.com\/a7hrdmv<\/a><\/p>\n

\u201cWhat awards has 4RV Publishing or its books won?\u201d<\/em><\/strong><\/p>\n

\u201cWe have received a number of awards and honors the past few years,\u201d said Vivian. Asking her to talk about the accolades earned by books her company has published seems to give her almost as much pleasure as asking her to talk about her grandchildren\u2019s accomplishments. \u201cThe most recent were two books which received the Children\u2019s Classical Literature Choice Award: Life on Hold<\/em><\/strong> by Beverly Stowe McClure \u2013 a book is now in the running for another CCL award \u2013 and Walking Through Walls<\/em><\/strong> by Karen Cioffi, illustrated by Aidana WillowRaven, which won a CCL silver medal also. Viji Chary\u2019s Porcupine Seeds<\/em><\/strong>, illustrated by Bridget McKenna, received the Mom\u2019s Choice Award for Excellence.<\/p>\n

\u201cThe 2009 Oklahoma Book Award for Fiction went to Kirk Bjornsgarrd for Confessions of a Former Rock Queen<\/strong>.<\/em><\/p>\n

\u201cWe had a number of books place in the Homeland New Day book competition: your book, Trockle<\/strong>, illustrated by Jordan Vinyard, took 1st in Children\u2019s Books, and A Puppy, not a Guppy<\/em><\/strong>, illustrated by Ryan Shaw, received 2nd in Tween books. Another author\u2019s books took 1st in Novel and in Young Adult. One book received 2nd place at the North Texas Book Festival. Aldric & Anneliese<\/em><\/strong>, by Harry E. Gilleland, received honors from the Military Writers organization. Time Pullers<\/em><\/strong>, by Horton Deakins, placed in the top five for the USA Book Awards for Science Fiction. We have books entered in other competitions that haven\u2019t released the winners list yet.\u201d<\/p>\n

\u201c\u2018Another author\u2019s books\u2019? Don\u2019t you remember the titles and who wrote them?\u201d I pressed. I know Vivian doesn\u2019t forget the names of the authors who\u2019ve written award-winning books published by 4RV Publishing. It turns out, they were hers.<\/em><\/strong><\/p>\n

\u201cSure, I remember the titles: 1st in Novel was Midnight Hours<\/i><\/strong> by\u2026me. 1st in Young Adult was Prairie Dog Cowboy<\/i><\/strong> by\u2026me; 2nd at North Texas was Base Stealers Club<\/i><\/strong> by\u2026me.\u201d<\/p>\n

I laughed. Vivian is a retired teacher, a mom, and a grandmother. She\u2019s proud of her own books, but would rather shine the spotlight on others\u2019 accomplishments. As the owner of 4RV Publishing, those are the kudos she\u2019d rather promote. Next, I asked the million-dollar question:<\/em> \u201cDo you charge authors anything to publish their books?\u201d<\/em><\/strong><\/p>\n

Vivian shook her head. \u201cNo, we do not charge authors anything<\/i> to publish their books, or for any of the services needed to prepare their books once under contract.\u201d<\/p>\n

\u201cI hear things are kind of rough in the publishing industry, these days \u2013 even some of the big publishing houses are opening subsidy imprints.\u201d<\/em><\/strong><\/p>\n

\u201cOne reason publishers get in financial difficulties is the return policy. If a bookstore orders many more copies than they know they will sell, they can return left over copies years and years later and have their money returned. Publishers have to pay that money back, either through Ingram or their own distribution system. 4RV finally did away with returns after being hit with a huge bill for books returned that we could find no record of being bought, much less when they were bought. Major publishers pay millions every year for returned books. Of course that hurts. People aren\u2019t buying books as much as they once did, and it has nothing to do with eBooks being available. It\u2019s the economy. So many Big Guys are opening subsidy imprints. They need the income.\u201d<\/p>\n

\u201cSo why don\u2019t you do the same?\u201d<\/em><\/strong><\/p>\n

\u201cYes, we need the income, too, but we want the best books possible to be under our imprint. Once we accept payment for doing our job, putting out quality books, we lose at least some control over what is published under our name. We want the authors who deserve to be published to have their books in print and then in electronic format without a black mark against their names, which, no matter what some people say, still exists for self-published books. We try to give our authors the best chance to be successful we can.\u201d<\/p>\n

\u201cIs it true that even the editors and illustrators work for royalties? So if books don\u2019t sell well, they don\u2019t get paid, either?\u201d<\/strong><\/em><\/p>\n

\u201cTrue and true. However, the owner of the company doesn\u2019t even take royalties, nor does the head of the editorial department. We believe in the company enough that we leave what earnings we have in 4RV. What staff we have are dedicated to our cause. Of course we lose people quite often. They use 4RV to build a good resume and go on to bigger and better things. I can\u2019t blame them, just ask they leave nicely without putting the company in a bind with unfinished projects. However, some stay even when they get positions elsewhere and do a few projects a year.\u201d<\/p>\n

\u201cYou\u2019re an author, too \u2013 does owning the publishing house mean automatic acceptance and fast-track to print for your books?\u201d<\/strong><\/em><\/p>\n

\u201cExcuse me as I laugh. All submissions are sent to acquisition editors anonymously, no identification anywhere on the manuscript. One of my submissions was rejected \u2014 yep, rejected with malice. The head of the editorial department asked if the manuscript should be sent to a different acquisition editor, and I said, \u201cNo, she had valid reasons, and when I have time, I\u2019ll revise and resubmit.\u201d I\u2019ve never had time. In fact, since 4RV was created, I have had only five books published by the company, and they were back when we had few submissions. I will have the first book come out later this summer, the first since early 2010, and it was in the works for three years.\u201d<\/p>\n

\u201cSo, 4RV is entered into the Staples PUSH It Forward Contest \u2013 what would you do with the prize money if you win?\u201d Personally, I can\u2019t think of many businesses that are more deserving of this \u201cpush\u201d from Staples.<\/strong><\/em><\/p>\n

Vivian has big ideas on a shoestring budget. $50,000 lets her dream bigger \u2013 and lesser-known authors stand to benefit, too. \u201cWe need to upgrade all our technology and use digital accounting and record keeping. We would be able to create more eBooks. We need to hire people trained in digital marketing and promote our books even more effectively. The prize money from Staples<\/a> would give us the \u201cpush\u201d we need to compete in today\u2019s publishing world.\u201d<\/p>\n

Help 4RV Publishing Win Staples\u2019 PUSH It Forward Contest<\/em><\/strong><\/p>\n

You can help a deserving small business win $50,000 \u2013 and maybe win $1500 for yourself, while you\u2019re at it! Voting is easy:<\/p>\n

    \n
  1. Go to http:\/\/tinyurl.com\/a7hrdmv<\/a> \u2013 this is Staples\u2019 Facebook page already set up for you to vote for 4RV Publishing. If you have not already \u201cLiked\u201d Staples\u2019 page on Facebook, that\u2019s the first step; please click the Like button:<\/li>\n<\/ol>\n

    \"4rv-staples-1-300x169\"<\/p>\n

      \n
    1. Next, you\u2019ll be taken to this page, where you can Vote for 4RV Publishing \u2013 just click Vote now > :<\/strong>\"4rv-staples-2-300x169\"You will be asked to give Staples\u2019 app some permissions (Might as well \u2013 you can always revoke them later, but they ask only for access to your public profile data \u2013 something everyone can see, already \u2013 and to your friends\u2019 list, presumably so that you can share this with them and promote the contest via Facebook. I have plenty of friends participating and have not seen any of them \u201cspamming\u201d me in the name of Staples, so I feel pretty confident in granting the requested permissions.)<\/li>\n<\/ol>\n

      \"4rv-staples-3-300x169\"<\/p>\n

        \n
      1. Last, but not least, when you vote, you\u2019ll have a chance to enter to win $1500 for yourself \u2013 how cool is that? Just for helping a small business achieve more. We could all use this kind of \u201cpush,\u201d right?<\/li>\n<\/ol>\n

        \"4rv-staples-4-300x186\"<\/p>\n

        Want Some Good Books?<\/strong><\/p>\n

        Shop direct from the 4RV Publishing book store from the comfort of\u00a0 home at http:\/\/4rvpublishingcatalog.com<\/a> (many of these titles can also be found on Amazon and BN.com, as well, though I prefer to shop direct when possible).<\/p>\n

        Submissions guidelines can be found at http:\/\/www.4rvpublishing.com\/manuscript-art-submissions.php<\/a><\/p>\n

        Questions?<\/strong><\/p>\n

        I\u2019ll bet Vivian Zabel pops over here from time to time, and would be happy to answer them! You might also enjoy reading her blogs: 4RV Reading, Writing, & Art News<\/a> or Brain Cells & Bubble Wrap<\/a>.<\/p>\n

         <\/p>\n

         <\/p>\n","protected":false},"excerpt":{"rendered":"

        Fellow 4RV author, Holly Jahangiri, recently interviewed Vivian Zabel. They chatted about the company and the exciting PUSH It Forward Contest that Staples is running in support of small business. You can read Holly\u2019s interview below, or on her blog at this link. Interview with Vivian Zabel by Holly Jahangiri. (reprinted with kind permission) I … Continue reading Interview with Vivian Zabel, Founder\/Owner of 4RV Publishing<\/span> →<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[72,12,25,69,71,114,13,27,6,15,65,22,271],"tags":[1013,106,1017,103],"class_list":["post-6164","post","type-post","status-publish","format-standard","hentry","category-4rv-publishing","category-authors","category-awards","category-books","category-childrens-author","category-illustrators","category-interviews","category-novel-covers","category-novels","category-publishing","category-readers","category-writing","category-ya-fiction","tag-4rv-publishing","tag-authors-2","tag-illustrators","tag-publishing-2"],"yoast_head":"\nInterview with Vivian Zabel, Founder\/Owner of 4RV Publishing - 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